Genius Sports Limited, the exclusive distributor of NFL Official League Data and live game video streams, has introduced the BetVision sports wagering product, marking a new era in sports betting experiences. This innovative platform combines live streams with traditional betting features, offering customers a unique way to place bets immediately upon BetVision’s US launch, which is set to include NFL live games.
BetVision: Enhancing the Betting Experience
BetVision, according to Genius Sports, will revolutionize sports betting by allowing sportsbook customers to place bets directly within the live video player on the sportsbook app. These live game video streams will not only feature existing betting options but will also be enhanced with in-game and on-screen features to provide real-time updates and elevate the overall player experience.
Impeccable Viewing and Engagement
NFL live games will be accessible on mobile and tablet devices, providing users with data-driven insights and stunning visualizations already utilized by various sports betting partners in the North American market. Moreover, the BetVision player can be customized to cater to users’ viewing preferences, further enhancing player engagement.
Trusted Partners for the US Launch
The initial US launch of BetVision will involve prominent sports wagering operators, Caesars Sportsbook and Fanatics Sportsbook. These operators will stream both nationally distributed NFL games and local games throughout the 2023 NFL season. As the season unfolds, additional features are expected to be introduced, promising an even more immersive betting experience.
Strengthening the Sports Betting Landscape
The partnership between Genius Sports and the NFL solidified Genius Sports as the League’s exclusive partner for its proprietary statistics, data products, and live game video streams. This latest launch also marks a significant milestone for Caesars and Fanatics as they become the first to operate the premium BetVision product, enhancing their competitive edge. Simultaneously, Genius Sports reinforces its dominant presence in the data distribution landscape of the US sports wagering market.
A New Era in Sports Betting
Brent Lawton, VP Business Development & Strategic Investments of the NFL, expressed, “We’re very pleased to be Genius’ first BetVision content partner as they continue to be on the cutting edge of sports betting experiences. BetVision allows us to create a differentiated way for fans to engage with NFL content.”
Mark Locke, CEO of Genius Sports, added, “BetVision is leading a new era of immersive sports experiences. The launch brings together our capabilities across data tracking, video streaming, live data, and sports wagering to create a game-changing product for sportsbooks. Sports fans and bettors alike increasingly demand personalized interaction, greater customization, and deeper insights combined with the ability to place bets seamlessly. BetVision offers precisely that, while providing sportsbooks with a new way to drive engagement and accelerate the growth of in-game betting.”
Unlock Sustainable Growth and Success in the iGaming Industry. Discover How SEO Can Empower Casino Operators for a Thriving Business! Read here.